When the Burberry started creating your new watch, they didn’t want to just launch a new model but rather develop a part with the same principles of design and craftsmanship that originated your admired tench coat. It is no coincidence that The Britain, despite newly released, already have classic face and certainly will go down the list of desires of men (women) who love watches with quality, finish and unparalleled design.
In fact, those who admire good design has in this watch a full plate, since the rounded octagonal shape, your box of brushed steel and polished, the simple dial and domed, full of personality, closing with the transparent background of Sapphire Crystal, to the delight of those who, like me, like to view the operation of the machinery, fruit of the skilled craftsmanship that is not restricted only to the inner , being applied also in detail how the crocodile leather strap on iconic palette of colors of Burberry, for example
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The campaign, photographed by Mario Testino, with creative direction of Christopher Bayley, presents the musician Rob Pryor, actress Gabriella Wilde and the marchand Harry Scrymgeour, all British, in black and white photos showing the appeal and versatility of The Britain.
See more photos in the gallery below of The Britain in its variations automatic, power reserve, quartz and Chronograph, in addition to the images of the campaign:
Note: the clock has been released worldwide, but in Brazil will be available initially only in Burberry stores of the Mall JK and Iguatemi in São Paulo, SP.
Burberry launched a hot site with the presentation of The Britain interactively, worth knowing.